![]() ![]() NFC is a set of communication protocols that enable two devices to communicate with each other, one of which is usually a smart phone. We’ll look at some of these emerging technologies a bit more in-depth. Because smart labels are classified as anything that is beyond traditional printing methods that adds to a user experience and product’s functionality, smart labels can encompass a wide range of applications besides RFID and QR codes. Inkjet and flexographic printing techniques can be applied, however thermal printing remains most frequently used in this type of label production. Normally, intelligent labels like RFID tags, are comprised of pressure sensitive substrates where the most common form of printing is thermal printing. Smart labels have the unique ability to allow manufacturers to continue to interact with their customers even after the initial purchase is done and they have brought a product home. RFID tags, a category of smart labels, can improve the ability to track inventory and allow customers a more seamless experience when shopping. Smart labels and tags can affect the retail experience in a variety of ways and allow for new interactions between consumers and products. These QR codes can then be scanned by mobile devices and be linked to content like a web page or prompt an application download. These types of labels rely on an interaction with a consumer device, like a smartphone, to facilitate an interaction.Īn easy example of a smart label is one imprinted with a QR code, as mentioned above. This can come is a variety of forms from RFID tags, to QR codes, to near field communication (NFC). A smart label is a label that incorporates technology that extends the functionality and contents of labels or packaging beyond traditional print methods. Let’s start off with a definition of a smart label. But just what makes these labels “smart” and how can this technology be applied in a real-world context? For this post, we’re tackling the question, what are smart labels and giving some ideas of how this labeling technology could move your products into the modern age. The labeling industry is no different, and in recent years it has seen the rapid development of smart labels, a sector of the labeling world that allows for the integration of technological interactions and specialty functions. ![]() Alongside our constant advancements in technology, all industries it seems are integrating tech into their product lines and producing “smart” products. ![]()
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